biSí

After successfully launching Siclo’s first at home product, given the response of the clients, Síclo was determined to launch a product entirely of its own, increasing brand visibility as well as authenticity.

The primary goal here was to design a new creation, that would address and accommodate entirely to Síclo’s needs and to the company’s essence. Offering now a collection of products: a premium option and a more versatile and economic option.

This bike needed to be: more economic, more compact and versatile, less premium, all while still maintaining an excellent design language and overall product quality.

This bike was entirely designed by Siclo - under my leadership.


About Síclo:
Síclo is latin America’s leading boutique fitness studio and at-home fitness app. With over 8 fitness disciplines, what started out as an indoor cycling studio has expanded into a wellness community spanning over 3 countries: Mexico, Peru and Spain.

As the Head of Product I have developed and overseen the creation of all 3D products ranging from luxury at home bikes, to designing the interiors of new studios and pop ups. From initial research and ideation, to prototyping and material selection, manufacturing and user testing.
www.siclo.com